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Search Engine Usage Differences Begin to Unfold

October 30, 2007
Author: Timo Paloheimo
Category: Search, User behavior

In my earlier post I was wondering about the differences of user behavior and efficiency between the biggest search engines (Google, Yahoo, Live Search). I just stumbled upon this earlier piece of from Mashable that tells us that there are clear demographic differences between the sites. Gmail users are younger and make more money than the users of the two other services.

Tags: Search