Startups from Finland: Fruugo - backed by Nokia’s ex-CEO and the founder of F-Secure
Fruugo is a new Finnish startup that has something to do with e-commerce. The list of people involved is very impressive. They include Nokia’s ex-CEO and Chairman Jorma Ollila and F-Secure founder and CEO Risto Siilasmaa among others. The biggest investor is Washington DC based Queensway Developments LLC.
Fruugo will begin its operations from the beginning of January. The only thing that can be said about what they are doing is that they are working with e-commerce - developing an online shopping platform and apparently they will do hosting as well. Their home page only sports this very web2.0 image that has clearly something to do with e-commerce:
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Date: November 15, 2007 | Time: 10:11 am
Fruugo. Hmm. Kinda sounds like Froogle.
Date: November 19, 2007 | Time: 11:16 am
[...] been thinking about the formula on Fruugo’s home page (see my earlier post). Wikipedia didn’t help. So I went into buzzword compliant -mode and came up with these [...]
Date: November 19, 2007 | Time: 2:59 pm
[...] [Via: Startupbin] [...]
Date: November 19, 2007 | Time: 3:11 pm
[...] Startupbin] —Related Articles at IntoMobile:Nokia chief calls for new era in fabled historySprint kicking [...]
Date: November 23, 2007 | Time: 2:27 pm
Seriously: I hope that Fruugo has something to do with innovation marketplaces and intermediaries. (Like: InnoCentive, FellowForce, Tynax). If that is the, please, let me know.
For fun: The logo comes definitely from Finnish sauna tradition. Why? Because the logo is like a bowl (löylykiulu) for water. Water is tossed on stones of the sauna stove (kiuas) to get steam. I like that logo. Still, I might misinterpret its purpose
Cheers
Mikko
Date: December 11, 2007 | Time: 11:29 pm
[...] A lot better example of a simple, free (to a degree) Finnish e-commerce solution that is both user and admin friendly and also looks good is under development at MyCashFlow. Oh, and what about Fruugo? [...]
Date: December 14, 2007 | Time: 3:27 pm
[...] (earlier post, 2), an ecommerce startup from Finland hasn’t really given too much information on itself. [...]
Date: May 8, 2008 | Time: 9:48 am
[...] the mysterious Finnish startup that is developing some kind of an e-commerce platform and has investors such as ex-Nokia-CEO Jorma Ollila, lifted their shroud of secrecy a little in an article in the Finnish advertising magazine [...]
Date: May 8, 2008 | Time: 2:58 pm
[...] More on the topic by Startupbin here and here. [...]
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