Do Startups Need Launch PR?
Earlier, I wrote about how much great PR Finnish travel startup Tripsay got when It launched. There is a great post in Vierityspalkki (in Finnish, sorry) about how Tripsay worked to get all that PR.
I thought what they accomplished was great and must have done wonders for the company. Until I just read Seth Godins post: the myth of launch PR, in which he reminds that great companies do not need big launch PR. He list such companies: Apple, Nike, Wikipedia, Google and Microsoft. In fact, chasing after PR might distract a startup from more important matters.
I think Godin has a good point: in the long run, startups don’t need big launch PR. But in the short term it might help in getting investors and new people to try a new service.
The Startup Term Sheet Explained In Detail
Jason Mendelson and Brad Feld wrote a really detailed series of posts describing the ins and outs of the startup venture financing term sheets. The posts were written already three years ago, but Feld has revisited them and come to the same conclusion as I did, that the information is still valid, although some references to 24 might seem old.
It’s definitely worth the effort to go through the 26 articles if you are interested in term sheets and startup financing in general. I personally learned a lot from the first ones I have had the time to read.
[Via Texas Startup Blog]
Finnish Startups: You’re (I’m) Not Alone
This post was long overdue. When I started this blog about six months ago, it was quite hard to find information and contacts from Finnish web startups and I foolishly felt that I was quite alone in my interest. The situation was not that bad before but it has improved quite a lot during this time. Nevertheless, more could be done.
Blogs and events Read more…
The Next Web Conference - Photos
The Next Web – Day 2 Wrap-up
The Day 2 of The Next Web was in some ways even better than yesterday. )And I was better prepared to take notes.)
Tech geek blogger-star Robert Scoble started the day by talking about the new digital divide : The friend divide. This means that the user experiences of a user of social services with 2 friends is a lot different to that of a user with 200 friends. That means that online services should do more to get the people who’ve just joined any new service involved and aware of the possibilities of the service. Otherwise they will in many cases get disappointed.
Read more…
The Next Web Conference - Last 12 Startups
The startup presentations on day two were slightly less appealing (except for one company) than those of yesterday.
The Next Web – Day 1 Wrap-up
This seems to have been the overall opinion so far.
A very concise wrap-up of all the presentations.
Read more…
The Next Web Conference - First 12 Startups
During The Next Web conference 24 startups will have 5minutes each to present their offering to the audience. Here’s my brief notes on each.
Startup Advice Frenzy - The Importance of Team, Product and Saving Money
Fred Wilson has made a great roundup of the advice for startups from the past few days. A lot of great discussion has been going on (follow the discussion on Techmeme).
Just keep in mind Tony Wright’s comment: Every Piece of Startup Advice is a Lie (including mine) (a good article on the contradictory advice for startups, and in the end he contradicts himself and gives out two good tips.
YouNoodle Picks Winning Startups Through Artificial Intelligence, Networking
YouNoodle is a new startup that tries to automate a significant part of venture capitalists’ decision-making process. It uses artificial intelligence to predict if a startup is going to succeed in the future. They focus on factors such as the social and business networks and previous work experience of the founders which with other non-disclosed factors create the base for their Startup-predictor.
Read more…
Subscribe
Follow me on Twitter